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Profile

Product marketing manager with 6 years of experience bringing B2B SaaS products to market. Combines customer insights, clear messaging, and data-driven strategy to define compelling positioning and accelerate growth.

Experience

• Led go-to-market strategy for a new analytics product, driving $2.1M in annual recurring revenue in its first year.
• Increased trial conversions by 38% through messaging and positioning refresh.
• Partnered with product and sales to develop enablement content used by 200+ team members.

• Delivered cross-functional projects from initial research through launch, with a focus on quality and customer needs.
• Documented team processes and shared lessons through regular reviews and workshops.

Selected project

An internal resource used across three teams to streamline launches and share customer insights.